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Decanter.com reported this weekend that Casella Wines, makers of the wildly popular Yellow Tail, were “suing California’s [and Franzia’s] Bronco Wine Company for trademark infringement.” Decanter continues:
“Casella is alleging that Bronco's use of square brackets around the name of the recently released super-cheap Down Under label infringes the '[yellow tail]' name which is trademarked.”
We’ll follow the story for you and let you know what happens.
In a separate story, 12 of Australia’s most prestigious producers are banding together to fight the perception that the country is home primarily to inexpensive, easy-drinking bottlings.
Decanter.com reported that “the group's chairman…said the group was formed because of increasingly negative comments about Australia only producing 'sunshine in a bottle' wines and not fine wines.”
High-end producers like de Bortoli, d’Arenberg, Henschke, and others are taking part.
Tense times, indeed, in Australia right now. It's enough to make you want to pop open a bottle of wine, no matter what the cost.
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